Jimmy’s Iced Coffee
Branding

Jimmy’s Iced Coffee
Branding

Group

Jimmy’s mission is to bring proper off-the-shelf iced coffee to the people of the United Kingdom and beyond. We injected the packaging with a sense of fun – giving ‘Jimmy’ a strong tone of voice and employing retro styling using hand crafted typography and a playfulness throughout the identity.

Illustrations by Carl Stimpson
Sampling tray by Paul Horne
Project scope: identity / packaging / stationery / point of sale / uniform
Logo
Pack 1

Launched in Selfridges & Harvey Nichols, then rolled out across the UK’s supermarkets.

Tray
1 Litre
Gingerbread 1
Gingerbread 2

We ♥ interabang.

Jim Cregan
Co-founder, Jimmy’s Iced Coffee
Apron
Lifestyle
Illustration
Moustache
Beach Towel
Business Card

Iced coffee sensation owes small debt to giant carton.
The Telegraph